'Stray' Cat Video Game Helps Real Cats

2022-08-06

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1
  • A new video game that includes a brave cat is popular with cat lovers.
  • 2
  • Some of them are using the game to raise money for real cats.
  • 3
  • The game was released last month. It is called "Stray."
  • 4
  • A stray animal is one without a home.
  • 5
  • Many stray cats and dogs live on city streets.
  • 6
  • Thanks to online fundraising services, gamers are playing "Stray" live for audiences to raise money for animal shelters and other cat-connected organizations.
  • 7
  • Annapurna Interactive, the game's creator, publicized "Stray" by offering two cat rescue and adoption agencies copies of the game to give away.
  • 8
  • Livestreaming game play for charity is not new.
  • 9
  • But the quick popularity of "Stray" is a bit unusual.
  • 10
  • It was the fourth most watched game on the day it was first shown on Twitch, the video game streaming site.
  • 11
  • Viewers watch as players send the game's cat through a city to solve problems and escape enemies.
  • 12
  • The cat in the game does all this while doing usual cat activities, like scratching, jumping or hitting things off tables.
  • 13
  • About 80 percent of the game's creative team are "cat owners and cat lovers," the game's producers said.
  • 14
  • "I certainly hope that maybe some people will be inspired to help actual strays in real life," said Swann Martin-Raget.
  • 15
  • He is a game producer of Stray and works at the BlueTwelve gaming studio in France.
  • 16
  • Annapurna Interactive contacted the Nebraska Humane Society to discuss a partnership before the game's launch on July 19.
  • 17
  • The humane society jumped at the chance, marketing specialist Brendan Gepson said.
  • 18
  • "The whole game and the whole culture around the game, it's all about a love of cats," Gepson said.
  • 19
  • "It meshed really well with the shelter and our mission."
  • 20
  • The shelter received four copies of the game to give away.
  • 21
  • People donated $5 for a chance to win one of the games.
  • 22
  • In one week, the shelter raised $7,000, Gepson said.
  • 23
  • Most of the 550 donors were new to the shelter, including people from Germany and Malta.
  • 24
  • Jeff Legaspi is Annapurna Interactive's marketing director.
  • 25
  • He said it made sense for the game's launch to do something "impactful," or making a powerful influence.
  • 26
  • He added that he hopes the game will "bring more awareness to adopting and not shopping for a new pet."
  • 27
  • The game is available on PlayStation and the Steam online game platform.
  • 28
  • Steam monitor SteamDB said "Stray" has been the number-one purchased game for the past two weeks.
  • 29
  • Annapurna did not release sales numbers or download numbers for the game.
  • 30
  • I'm Dan Novak.
  • 1
  • A new video game that includes a brave cat is popular with cat lovers. Some of them are using the game to raise money for real cats.
  • 2
  • The game was released last month. It is called "Stray." A stray animal is one without a home. Many stray cats and dogs live on city streets.
  • 3
  • Thanks to online fundraising services, gamers are playing "Stray" live for audiences to raise money for animal shelters and other cat-connected organizations.
  • 4
  • Annapurna Interactive, the game's creator, publicized "Stray" by offering two cat rescue and adoption agencies copies of the game to give away.
  • 5
  • Livestreaming game play for charity is not new. But the quick popularity of "Stray" is a bit unusual. It was the fourth most watched game on the day it was first shown on Twitch, the video game streaming site.
  • 6
  • Viewers watch as players send the game's cat through a city to solve problems and escape enemies. The cat in the game does all this while doing usual cat activities, like scratching, jumping or hitting things off tables.
  • 7
  • About 80 percent of the game's creative team are "cat owners and cat lovers," the game's producers said.
  • 8
  • "I certainly hope that maybe some people will be inspired to help actual strays in real life," said Swann Martin-Raget. He is a game producer of Stray and works at the BlueTwelve gaming studio in France.
  • 9
  • Annapurna Interactive contacted the Nebraska Humane Society to discuss a partnership before the game's launch on July 19. The humane society jumped at the chance, marketing specialist Brendan Gepson said.
  • 10
  • "The whole game and the whole culture around the game, it's all about a love of cats," Gepson said. "It meshed really well with the shelter and our mission."
  • 11
  • The shelter received four copies of the game to give away. People donated $5 for a chance to win one of the games. In one week, the shelter raised $7,000, Gepson said.
  • 12
  • Most of the 550 donors were new to the shelter, including people from Germany and Malta.
  • 13
  • Jeff Legaspi is Annapurna Interactive's marketing director. He said it made sense for the game's launch to do something "impactful," or making a powerful influence. He added that he hopes the game will "bring more awareness to adopting and not shopping for a new pet."
  • 14
  • The game is available on PlayStation and the Steam online game platform. Steam monitor SteamDB said "Stray" has been the number-one purchased game for the past two weeks.
  • 15
  • Annapurna did not release sales numbers or download numbers for the game.
  • 16
  • I'm Dan Novak.
  • 17
  • Dan Novak adapted this story for VOA Learning English based on reporting by The Associated Press.
  • 18
  • _____________________________________________________________________
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  • Words in This Story
  • 20
  • fundraise - n. activity done to collect money for a political party, charity, school, etc.
  • 21
  • charity - n. the act of giving money, food, or other kinds of help to people who are poor, sick, etc.
  • 22
  • viewer - n. a person who sees or looks at something
  • 23
  • inspire - v. to make want to do something ; to give an idea about what to do or create
  • 24
  • mesh - v. to fit or work together successfully
  • 25
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